App created to solve difficulties in finding local fitness hubs.
At Finergy, our mission is to bridge the gap between the evolving fitness landscape and the needs of individuals seeking convenient, accessible, and tailored fitness solutions. We aim to revolutionize the fitness industry, ensuring that everyone, regardless of location or circumstance, can access personalized training, vibrant studio atmospheres, and seamless client management tools. Our dedication lies in fostering a culture of wellness, connection, and progress, where individuals feel empowered to thrive both physically and mentally, both indoors and outdoors.
I'm a big fitness fan, this project gave me a platform to research what I love.
A solution to ease fitness issues for users trying to access fitness and dance studios from the comfort of their homes.
- The pandemic created a temporary shift in fitness perspective, people were home for a long period of time, attending online fitness sessions and training the way they could, online. Some didn’t even bother.
- Post-pandemic, people want to train outside, they need dance and fitness studios and gyms to help them but the issue is, it’s difficult for them.
- Most local studios don’t have the online presence or ability to manage their clients.
I surveyed 57 people who are fitness enthusiasts
72%
Would prefer to physically attend their studios.
64%
Have no exercise or fitness plan
74%
Aren’t willing to go a far distance even to their favorite studios
I interviewed about five individuals ages 18-50. Three of them are fitness coaches and 2, are fitness enthusiasts.
There are some big guns trying out something similar but..
This payment system entails stages of membership, Basic, Standard, Premium etc. with some benefits as the level increases
This payment system as the name entail, enable all users pay once and enjoy the same level of benefits and programs
Similar to membership, users get to buy passes specific to their dance category, be it monthly weekly or yearly, the disadvantage here is, you need another class pass should you change from Yoga to Salsa.
These are studios with individual websites and sometimes confusing modes of payment for users.
Hence the following insights:
People want something to keep them accountable
They would pay anything for the perfect fitness plan and schedule
A few people want to keep track of their fitness progress
Sincerely, people don't want to do anything.
A few people want something to consistently remind them of their fitness goals.
One of the biggest deterrents of a healthy lifestyle is the inability to exercise or engage in physical activities that help improve fitness.
- A need for a system that connects users to their nearest fitness studios and also, encourages them to participate in fitness challenges.
- To make it easy for users to connect with all studios, local studios need online platforms to compete with some top studios all around too.
- An app for users to connect with studios
- Website for all studios
- Plugins for websites with existing studios
- Fitness band for studio users that somehow connects with their apps
With enough time and ready-made design system, I was able to design some top-quality wireframes and presented them for review and tests.
I enjoy creating mindful designs to help solve people reach their goals. Below are some of the moments I feel would be important for this presentation
I made upcoming sessions of all studios align with date and time. So If a client is close enough to a studio, they can as well hop in and enjoy a session.
I figured during my research that some people would love one-on-one sessions in some of their dance categories.
-638b0141ffe5541a0581453d%402x.webp)
Studios are not left out in this design too. Managers would like to keep track of their schedule and also receive physical payment from clients.
One business goal is to create a leveled ground for all fitness studios without having to let them build their own websites.
With fitness sessions valued in credit, here is a way for users to save money by buying credits from their favorite studios.
I researched,designed and prototyped screens illustrating ways to help people source for reliable and affordable studios.
This concept provides value to users by making healthy activities fun and also businesses by bringing them to the spotlight. App about to launch.
